Marketing is no longer about the stuff that you make, but about the stories you tell

Bespoke Marketing and Branding Services

“Companies that speak in the language of the pitch are no longer speaking to anyone”

Who we are
Marketing is too important to be left to the marketing department

We work with brands that have a ‘game-changing’ vision, inspired companies, and sector influencers. Whether you’re just starting out or evolving your brand, Project Alchemy offers the strategically crafted disruption that’ll take you to the next level

We dig a cohesive creative start!
Alchemy is transformation and change.

Successfully establishing an engaging and dynamic brand requires clarity and focus. That’s why everything at Alchemy begins with research, strategy and positioning. Combined with a comprehensive Brand Engagement Strategy, this provides the critical foundation for inspired, effective creative solutions.

Our Approach
Marketing is no longer about the stuff that you make, but about the stories you tell

Any agency or brand can churn out endless white noise for products and services, but this does no one any good. Unfortunately, even after this approach inevitably fails, the reflex is often to “turn up” the noise for better results rather than fine-tune it.

As a company, we believe in orchestrating a keenly crafted disruption. Expertly crafted disruption is so powerful, in parts, because it’s so simple. If an idea isn’t disruptive or engaging enough to catch consumer attention, it’s only adding to the white noise in the background. And, if it’s not expertly crafted to be smart and innovative, it’s falling on deaf ears – no matter how loudly you proclaim the message. Observing this approach has confirmed a long-held suspicion-‘Just because an idea is louder or flashier, that doesn’t mean the message is being heard. To be heard, we have to be smarter not louder.’

We practice a collaborative, expansive and opportunistic creative development approach that weds deep in-house creative and design capabilities with an open-source creative development model. Our resultant “endless creative hallway” frees us to broadly and flexibly explore a wide range of creative ideas – in look, tone and feel that’s appropriate for each and every client – and execute that thinking across the entirety of the customer journey.